A Colorful Logo, Identity and Website for an Innovative Engineering Company

The Challenge: Disruptive startup company Chilldyne was ready to enter the data center cooling market with an innovative liquid cooling system aimed at eliminating inefficient air-conditioning cooling in data center environments.

The Solution: Evolution Design selected a mobile-responsive theme with off-screen mobile navigation and a sticky header. We provided copywriting services, illustrated charts and built out each page of the site to be engaging and colorful. We also designed the logo, business cards and an electronic letterhead.

Related projects:

• Medical Software Web Design
• Logo Design for San Diego Realtor
• Website Design for Carlsbad Engineering Firm

Launching New Delivery Services for a Growing Restaurant Chain

The Challenge: With the launch of delivery and catering services as well as the opening of their fourth location, KASI Restaurants needed branded vehicle graphics to provide a rolling billboard when they delivered customer’s meals.

The Solution: We designed digital graphics for all sides of the delivery van. After presenting numerous layout options the client selected a partial wrap approach, to take advantage of the bright white color of the vehicle as well as reduce graphic installation costs. After careful measurement and production of the final art files the installation went smoothly.

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Related projects:

• Restaurant Menu Board Design
• Restaurant Website Theme Customization
• Restaurant Poster Design

Standing Out in a Crowded Real Estate Market

The Challenge: Wanting to stand out from traditional real estate brokerage firms, 1850 Realty had an idea for a badge style logo design, and also needed a business card and two signs designed. In the year 1850 the city of San Diego was incorporated and the state of California was granted statehood, so a historical style was desired to support the business.

The Solution: We delivered a logotype mixing traditional and modern typefaces. Cyan, bright purple and gray were used for all materials including multiple logo versions, a business card, two sign designs, and a postcard design.

Related projects:

• Logo Design, Identity & Web Design for San Diego Fiduciary
• Logo Design & Theme Customization for Sommelier
• Realtor Logo & Identity Design

Fine-Tuning a Theme for a Growing Green Business

The Challenge: Fast-growing East Coast landscape company Premier Lawn and Landscape Design had an existing WordPress website which lacked text and project photography and was not presenting the desired level of professionalism. The Solution: A mobile-responsive theme was selected that featured a collapsible mobile navigation menu as well as a sticky header. Evolution Design customized the colors, fonts, slider, edited code and configured WordPress widgets. Related projects:

• Landscape Contractor Web Design
• Landscape Company Logo Design
• Landscaping Company Website & Brochure Design

Website Theme Customization & Logo Design

The Challenge: With a common tie of being parents of autistic children, the bloggers behind Raising Autistic Kids were ready to launch their blog and start building an online community.

The Solution: A mobile-responsive theme was selected for further customization. Evolution Design added new graphics and backgrounds, changed the colors from a black and white scheme to a more colorful approach, added a simple logo design, edited code and configured WordPress widgets. Once the website was live we assisted the client at the launch party by presenting to bloggers and stakeholders.

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Related projects:

• Theme Customization for Landscape Contractor
• Logo Design & Theme Customization for Sommelier
• Restaurant Website Theme Customization

Logo Design & Website Theme Customization

The Challenge: With a personal and professional wine background, and a recent certification as a Sommelier, Winegal needed a personal blog to build her wine community in preparation for a future e-commerce site.

The Solution: Evolution Design created a logo design featuring a burgundy colored wine stain element. A mobile-responsive theme from StudioPress was selected for further customization. We added new graphics and backgrounds to create a professional and unique color scheme and appearance.

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Adding A Consistent Look To An Established Email

The Challenge: Monthly product alerts delivered with humor by a working chef have made Paddy’s Market Watch one of Santa Monica Seafood’s primary customer publications, with an engaged customer list and long history as a printed flyer. After emailing versions of the flyers for years using legacy tools, the client needed a more flexible email marketing system.

The Solution: Evolution Design created a simple email design including a simple masthead with a bold masculine font and wood-grain texture. A simple and clean two-column layout was selected. A second email template was created to support more generic communications. We helped select an email provider, set up the campaigns and lists, trained internal staff, and provided analytics analysis and recommendations on raising email open rates.

Menu Board Design for Indian Food Restaurant

The Challenge: After opening three restaurant locations in San Diego County, KASI Indian Restaurants was ready to upgrade their initial menu board designs and other interior elements. With a growing library of new food photography, increasing readability and adding images to the menu board were top priorities.

The Solution: The menu board was designed to maximize the available wall space, with bold price boxes and colorful menu images. A vegetarian icon highlights the many healthful dishes. A separate poster at bottom right showcases new menu items and periodic specials.

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Related projects:

• Restaurant Website Design
• Restaurant Poster Design
• Restaurant Naming, Logo Design & Branding

Adding Warmth to an All-Blue Identity

The Challenge: The experienced accountants of San Diego CPA firm Friedman Brannen had a static website with solid content but an outdated design. Their logo and corporate identity featured a corporate dark blue color for all elements.

The Solution: Evolution Design created a custom themed WordPress website with brown and beige to complement the dark blue in the client’s logo. To add warmth and a friendly appearance, shades of brown and gold were used in buttons, text and imagery throughout the site. A customized how-to guide was created to help website managers understand and change their site.

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A Traditional Design For A Salmon Smokehouse

The Challenge: After spending years honing their craft and building a new artisinal salmon smoking facility in Santa Barbara, wholesaler Santa Barbara Smokehouse was ready to start marketing their products online.

The Solution: Evolution Design created a custom themed WordPress website with a wood plank background and brown and red color scheme. Decorative content boxes and sepia-tone imagery help convey a traditional feel. A mobile plugin allows switching between desktop and mobilephone views. A customized usage guide was also created to help the client team make simple changes internally.

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